Caring Beyond the Counter: Cultural Awareness in Action

Faculty

Jasmine D. Gonzalvo, PharmD, MPH, CDCES, FADCES
Moderator
Chris and Theresa Dimos Director, Center for Health Excellence, Quality, and Innovation (CHEQI)
Clinical Professor
Purdue University College of Pharmacy
West Lafayette, IN
Clinical Pharmacy Specialist, Primary Care
Eskenazi Health
Indianapolis, IN
Maria M. Hearns-Rivas, PharmD, APh, BCACP, BCGP, CDCES
Ambulatory Care Pharmacist
Downey, CA
Board Member
National Hispanic Pharmacists Association

Statement of Need

Latine patient populations represent a rapidly growing and diverse segment of the U.S. healthcare landscape. Cultural beliefs, traditional healing practices, community influences and variable levels of trust in the healthcare system can significantly influence attitudes toward illness, medication use, and adherence to chronic disease management plans. Many clinicians lack the training and confidence needed to navigate these cultural factors effectively during patient encounters. Therefore, targeted education is required to improve clinician’s cultural responsiveness—enabling them to recognize trust-related and belief-based influences on health behaviors, and to integrate culturally informed communication strategies that respect patients’ traditions while supporting evidence-based care.

This CMEO Snack will highlight strategies to better identify common cultural beliefs and trust-related factors that affect perspectives on illness, healing, home remedies, and use of medication uses. Additionally, expert faculty will discuss culturally responsive communication strategies to address traditional remedies, community influence, and health beliefs alongside evidence-based recommendations when counseling Latine patients on medication and chronic disease.

Learning Objectives

At the conclusion of this activity, learners will be able to better:

  • Identify common cultural beliefs and trust-related factors that affect perspectives on illness, healing, home remedies, and use of medications in Latine patient populations
  • Integrate culturally responsive communication strategies to address traditional remedies, community influence, and health beliefs alongside evidence-based recommendations when counseling Latine patients on medication and chronic disease

Financial Support

This program is supported by an independent medical education grant from CVS Health.

Target Audience

Pharmacists, pharmacy technicians

Credit Information

Jointly Accredited Provider

In support of improving patient care, CME Outfitters, LLC, is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC) to provide continuing education for the healthcare team.

Pharmacy Technicians (ACPE) 0.75

This activity is approved for 0.75 contact hours (0.075 CEUs) of continuing pharmacy credit (JA0007185-0000-25-114-H99-T).

Pharmacists (ACPE) 0.75

This activity is approved for 0.75 contact hours (0.075 CEUs) of continuing pharmacy credit (JA0007185-0000-25-114-H99-P).

Disclosure Declaration

It is the policy of CME Outfitters, LLC, to ensure independence, balance, objectivity, and scientific rigor and integrity in all of their CE activities. Faculty must disclose to the participants any relationships with commercial companies whose products or devices may be mentioned in faculty presentations, or with the commercial supporter of this CE activity. CME Outfitters, LLC, has evaluated, identified, and mitigated any potential conflicts of interest through a rigorous content validation procedure, use of evidence-based data/research, and a multidisciplinary peer review process. The following information is for participant information only. It is not assumed that these relationships will have a negative impact on the presentations.

Dr. Gonzalvo reports the following financial relationships:

Advisory Board: Lilly

Grants and Research Support: Dexcom

Dr. Hearns-Rivas reports no financial relationships to disclose.

The following individuals have no financial relationships to disclose:

Joshua Caballero, PharmD, BCPP, FCCP (Peer Reviewer)
Evan Luberger (Planning Committee)
Estelle Perera (Planning Committee)
Scott J. Hershman, MD, FACEHP, CHCP (Planning Committee)
Sandra Caballero, PharmD (Planning Committee)
Sharon Tordoff (Planning Committee)

*All identified conflicts of interest have been mitigated.

Unlabeled Use Disclosure
Faculty of this CME/CE activity may include discussions of products or devices that are not currently labeled for use by the FDA. The faculty have been informed of their responsibility to disclose to the audience if they will be discussing off-label or investigational uses (any uses not approved by the FDA) of products or devices. CME Outfitters, LLC, the faculty, planners, and reviewers do not endorse the use of any product outside of the FDA labeled indications. Medical professionals should not utilize the procedures, products, or diagnosis techniques discussed during this activity without evaluation of their patient for contraindications or dangers of use.

Obtaining Credit

Post-tests, credit request forms, and activity evaluations must be completed online (requires free account activation), and participants can print their certificate or statement of credit immediately (75% pass rate required). This website supports all browsers except Internet Explorer for Mac.

Questions about this activity?

Call us at 877.CME.PROS (877.263.7767).

SN-290-112625-80

Caring Beyond the Counter: Cultural Awareness in Action
Event Date: 11/26/2025